Business Development Training
We equip youth, women, and IDPs with skills to design, launch, and manage micro and small enterprises. Training includes business model development, marketing, branding, operations, and bookkeeping. Our participants develop practical, locally viable business plans.
Business Development
The Business Development course empowers aspiring entrepreneurs with the strategic, financial, and operational knowledge required to launch and sustain micro and small enterprises. The curriculum is structured to reflect the realities of low-income, informal, and displaced communities, ensuring accessibility and relevance across diverse contexts.
Business Ideation and Planning introduces learners to the fundamentals of identifying viable business opportunities, conducting market analysis, and formulating value propositions. Participants develop business models and use tools like the Business Model Canvas to visualize and refine their ideas for local needs.
Marketing and Branding teaches participants how to position their products or services in competitive markets. Topics include customer segmentation, value communication, social media strategy, and low-cost marketing techniques. Learners build brand identity, design promotional mateHTHls, and run campaign simulations.
Financial Planning and Management focuses on budgeting, pricing, cost control, and cash flow management. Participants are trained to maintain simple but effective bookkeeping systems, assess financial health, and prepare business forecasts that are essential for growth and investment readiness.
Access to Finance and Investment Readiness equips learners with knowledge of microloans, grants, crowdfunding, and venture funding. They learn how to pitch to funders, write business proposals, and structure financial documents. Emphasis is placed on navigating funding ecosystems that are often inaccessible to displaced or marginalized entrepreneurs.
Financial Literacy Financial Literacy for Households and Entrepreneurs HTH provides training on personal budgeting, savings, credit, digital banking, and mobile money use. Content is tailored for low-income and displaced populations with limited financial access. Training is participatory and contextualized for Somali communities. Tailored for displaced and low-income populations, these modules emphasize local business dynamics and economic realities. Graduates gain financial confidence and entrepreneuHTHl acumen.
Financial literacy is fundamental for personal empowerment and economic participation. This course is designed to help individuals understand the principles of saving, budgeting, credit, and digital banking. It is particularly suited for displaced and low-income individuals who may have limited formal education or financial access.
Approach and Methodology: Participants work on case studies, simulation exercises, and business plan development under the mentorship of local entrepreneurs and finance experts. Peer reviews and exposure visits to successful enterprises are integrated for practical insights. Starting and sustaining small businesses Financial forecasting and bookkeeping Marketing, investment planning, and risk mitigation
Business Management:
Personal Finance and Budgeting introduces the concepts of income tracking, expense management, and financial goal-setting. Participants create personal budgets, prioritize needs versus wants, and build habits for financial discipline that can stabilize daily living. Savings and Credit demystifies how savings accounts, credit systems, and interest rates work. Learners explore formal and informal financial systems and how to leverage them responsibly. They learn about avoiding debt traps, building credit history, and setting up emergency funds. Digital and Mobile Banking equips participants with the tools to use mobile wallets, online banking, and e-payment platforms. This is vital in regions where physical banking is limited but mobile access is growing. It increases access to services and supports cashless, secure transactions. Financial Literacy for Families explores how to manage shared resources in households. Participants are taught how to plan for family expenses, educate children on money values, and set up basic insurance or health saving schemes.
Approach and Methodology: The course uses real-life scenarios, visual aids, and community-based discussions to simplify concepts. Trainers guide learners in applying knowledge to their unique financial contexts. Budgeting and saving techniques Understanding loans, credit, and digital banking Managing household and personal finances
Financial Literacy Financial Literacy:  Budgeting and saving techniques ,Understanding loans, credit, and digital banking, Managing household and personal finances